To commemorate Children's Day celebrations the Department of Post released two special postage stamps on cloth designed by school children on the theme ‘Save the Tiger’ on 14 November 2011. The two stamps were priced at Rs 5 and Rs 20, respectively.
India Post held design a stamp contest on ‘Save the Tiger’ theme at Indipex 2011, to spread awareness on tigers; and on 14 November 2011 the stamps were released.
The stamps were based on designs made by children from various states of India during the contest. Through their paintings the critical areas that caused drastic decline in population of tigers in India were highlighted. This was the first time the Department of Post brought out a stamp on cloth.